1960’s Fashion Icon: Jacqueline Bouvier Kennedy

She branded herself and anything that came out had to be that brand.

Jacqueline Bouvier Kennedy Podcast Spokesperson

The main thing that really strikes me about Jacqueline Bouvier Kennedy, when I look back on her as a 1960’s icon, was how much her inner sadness and fragile emotional state from her turbulent childhood and dysfunctional marriage to John F. Kennedy contributed to the way she packaged herself.

Her perfect appearance, which included her iconic structured garments and accessories, coiffed hair, and erect posture, are more fascinating to me now that I know what they hid underneath. Like Frida Kahlo, Coco Chanel, Audrey Hepburn, and other icons who’ve used clothing to disguise their pain, her ability to function beautifully under difficult circumstances, and remain impeccable, makes her even more admirable.

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